Getting started with our free employee survey

Earlier in the summer, we launched a free employee survey tool in partnership with Go EO, aimed at providing a quick, high-level baseline to help understand how Employee Ownership sits in your organisation alongside other elements of work culture such as employee voice.

Today, there is a new version of the tool which is suitable for all organisations. You don't need to be exploring or converting/converted to Employee Owned (EO) to benefit from this survey. And it's still free :-)

The basic approach and most of the questions are the same regardless of version.

The survey offers a starting point to learn or confirm where staff sentiment about the workplace currently lies. Sharing the survey (and then the results) can be used to start a discussion around your strengths, are there any findings to explore further; and help decide on next steps and where more focus would benefit.

What questions does the survey ask?

Several questions are drawn from Surveylab's employee survey framework which has developed from our twenty years of running employee surveys, all the time learning and testing, improving the tool and our understanding. There are new questions in this survey too (e.g. around customer feedback).

The themes covered are:

• A shared purpose - is there a clear vision and direction
• Personal development & reward - do you enjoy working here, pride, support for your own development
• Customers - your view of how customers feel about the company / service
• Communication & employee voice
• Working as a team
• Managers & leaders - do you get the support you need, are they role models?
• Engagement score - overall, how good is your employee experience?

You can run through a demo of the new survey here (no answers are captured).

In the EO version, what are the additional questions?

There are 5 additional questions about EO specifically. These are asked across the first 3 pages of the survey (weaved into other sections):

• I am excited about the opportunity that Employee Ownership offers
• I feel more proud to work for an employee owned business
• I understand how the financial side of employee ownership works
• I understand how the power side of employee ownership works
• Employee ownership makes me want to improve the business

What do the reports look like?

We have a short video tour of the survey and reports output on LinkedIn.

Are there topics not included that we should be asking?

Very probably! The free survey doesn't ask about wellbeing, work-life balance, pay & benefits, or go into detail around managers and co-operation between teams or different parts of the organisation.

This is the drawback of using off-the-shelf surveys. For this tool, we want to balance making this survey easy to run and get started with employee voice to good effect, without fear of "you'll need to do this and react to that".

So one outcome may be more conversations to explore and gain further insight. Further down the line, that could include a more comprehensive survey, updated to meet clearer objectives knowing how you intend to use and analyse the results after. Obviously, Surveylab can help with that.

The next step? Sign up for your free survey here:

https://slab.mymagic.page/content/files/2026/04/goeo-registration-1.html

1. Sign-up takes 2 minutes, to create a link for your organisation's employee survey.
2. Share this link and promote the survey.
3. Once the responses are in, we will prepare a summary report of all the results.

Looking for a custom survey?

Or need help making sense of your employee survey? We'd be happy to help. Book a 30 mins insights with Dan (discuss past results, getting staff to engage with your survey, making sense of the data, anything else?) or contact us by email /phone here.